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Yahoo “Special K” To See Why Google is Winning

Posted on March 20, 2007 by Gregg Hilferding

In a recent TV commercial for the [Kellogg’s](http://www.kelloggs.com/) breakfast cereal, the call to action for viewers is to search for [`special k`](ht...

Search/Signal

USA Today SERPs

Posted on February 5, 2007 by Gregg Hilferding

It amazes me to see search pages that so marginalize the actual results. In this example, USA Today’s “web search” (actually powered by Yahoo)...

Google/Search/Signal

Google Patent Search

Posted on December 14, 2006 by Gregg Hilferding

“Now you can search for U.S. Patents” says the [official google blog](http://googleblog.blogspot.com/2006/12/now-you-can-search-for-us-patents.html)...

MSN/Search

Testing MSN Live Search

Posted on November 24, 2006 by Gregg Hilferding

Dave is doing a bit of [testing on an issue with MSN Live Search](http://www.davidnaylor.co.uk/archives/2006/11/24/search-engine-test/). It seems only appropria...